Part community development project, part think tank, and part party, the Great Idea! Exchange brought together arts organizations from the North Side of Minneapolis to come up with the next big idea for the neighborhood. The lead organizers from Juxtaposition Arts and the UMN College of Design hired me to design a modular branding scheme to apply to publicity materials, stickers, magnets, CD’s, signage and decor.
The brochure I co-designed for Minneapolis College of Art & Design’s Certificate in Graphic Design Program was awarded a Promotion Design Merit Award by HOW Magazine. Thanks HOW!
The self-mailing brochure arrives in a tidy blue package, but the cover unfolds to reveal a surprise: 10 tear-away trading cards featuring student profiles and handy design tips. Designed in collaboration with Catherine Grothe, Christina Rimstad & Matt Van Ekeren.at
the whole mishpokhe
This map charts the migration patterns of four generations in my ‘mishpokhe’, the Yiddish word for extended family, within New York City. I drew upon vintage maps, subway systems and airplane flight plans to evoke a New York City of the past and future.